The hair color trends of 2025 are a stunning showcase of bold choices, timeless classics, and innovative blends. Whether you’re looking to brighten your natural shade, experiment with daring hues, or add subtle depth, these trending colors promise something for everyone. Dive into the year’s most captivating hair colors, complete with details to inspire your next salon visit.
1. Honey Caramel Balayage
Golden tones cascade into a warm honey caramel base, mimicking the natural glow of sunlit hair. This balayage technique enhances dimension, giving hair a luminous, sun-kissed effect that feels both effortless and luxurious. Perfect for adding warmth and brightness, it’s a must-try in 2025.
2. Icy Platinum Blonde
A futuristic take on blonde, this icy shade features subtle silver undertones for a sleek, modern finish. Its cool, sophisticated vibe makes it a perfect match for bold fashion choices or minimalist aesthetics. Whether styled sleek or textured, this shade is guaranteed to turn heads in 2025.
3. Rich Chocolate Brown
A timeless classic gets an upgrade with soft caramel highlights woven through a deep chocolate base. This multidimensional shade offers warmth and richness, adding a luxurious feel to any style. A versatile and elegant choice for those seeking a polished look.
4. Soft Pastel Lavender
Delicate and whimsical, pastel lavender is elevated with subtle pink undertones to create an ethereal look. The muted tones exude a dreamy vibe, making it a perfect pick for those who love playful yet sophisticated color.
5. Golden Blonde with Champagne Highlights
Golden blonde locks are illuminated with soft champagne highlights, creating a radiant and refined style. This luminous combination offers elegance and vibrancy, making it ideal for a polished, upscale appearance.
6. Midnight Blue-Black
Dark and dramatic, this deep midnight blue base is enriched with navy accents for a bold yet refined look. Its velvety finish adds intrigue and sophistication, making it a standout choice for those seeking an edgy yet elegant color.
7. Copper Red with Fiery Balayage
A vibrant copper red base is paired with fiery orange balayage for a dynamic and energetic look. This bold combination commands attention and is perfect for those who want to make a striking statement.
8. Ash Blonde with Creamy Beige Lowlights
This cool-toned ash blonde gets a modern twist with soft, creamy beige lowlights. The contrast adds subtle depth and texture, creating a chic and effortless style that embodies sophistication.
9. Rich Burgundy with Plum Undertones
Deep burgundy shades are enriched with plum undertones for a sultry and dramatic effect. The luxurious depth of this color makes it a go-to for anyone seeking an intense and alluring look.
10. Soft Rose Gold
Rose gold is reinvented for 2025 with a blend of warm, peachy highlights. This romantic and glowing shade adds softness and warmth, creating a harmonious, trendy appearance.
11. Natural Brunette with Golden Balayage
A natural brunette base is subtly brightened with golden balayage for a sunlit glow. This understated yet radiant style offers effortless dimension and warmth, making it a timeless option.
12. Muted Sage Green
Muted sage green is accented with icy silver streaks, creating a bold yet sophisticated palette. This earthy-meets-metallic color is a fresh, avant-garde choice for those embracing modern trends.
13. Chestnut Brown with Auburn Highlights
Chestnut brown hair gains a warm, autumnal charm with subtle auburn highlights. This natural-looking combination evokes cozy sophistication, making it a versatile favorite.
14. Pearlescent Blonde
Pearlescent blonde dazzles with shimmering opal undertones, capturing light for a radiant glow. This iridescent blend creates an ethereal, otherworldly effect, ensuring a standout look in 2025.
15. Dark Espresso Brown
Rich espresso tones are subtly enhanced with golden threads for a glossy, multidimensional finish. The warm undertones add sophistication and elegance to this timeless hue.
16. Neon Pink Balayage
For bold statement-makers, neon pink balayage with darker roots offers a vibrant, high-energy look. This dynamic color is playful, creative, and perfect for those who love to stand out.
17. Steel Grey with Lavender Highlights
A cool steel grey base is given a modern twist with soft lavender highlights. The subtle contrast creates a chic, edgy aesthetic that redefines metallic hair trends.
18. Bright Coral Ombre
Bright coral transitions into soft peach in this striking ombre look. The cheerful and energetic tones bring a playful yet sophisticated vibe to any style.
19. Golden Honey with Chestnut Lowlights
Golden honey tones are paired with rich chestnut lowlights for a dimensional, sun-kissed effect. This blend adds depth and warmth, resulting in a radiant, natural look.
20. Deep Teal with Emerald Green Accents
Bold jewel tones take center stage with a deep teal base and emerald green highlights. This luxurious combination creates a rich, dramatic style that’s perfect for making a statement.
Golden Glass Blonde Hair
Golden tones have stood the test of time, and 2025 elevates them to a radiant new level with the Golden Glass Blonde trend. Inspired by the golden hour, this shade mimics the soft, glowing light that casts a honeyed sheen across everything it touches. Layers of sunlit brightness are meticulously placed throughout the hair, creating a buttery blonde that’s luminous from roots to tips. This look, crafted with BlondorPlex Cream Toner and a SHINEFINITY Color Glaze, is perfect for blondes who want to embrace warmth and brilliance. Bring this inspiration to your Wella colorist to achieve the ultimate glossy finish that redefines blonde luxury.
Bold Color Melt
For those who crave dimension and glow, the Bold Color Melt trend is a must-try. This technique uses soft brushstrokes to seamlessly blend hues through the hair, eliminating harsh lines and creating a harmonious gradient. Whether you opt for striking cherry and blueberry shades or natural reds, blondes, and browns, this versatile style works on all textures. Wella’s Color Touch range offers an expansive palette to explore, making it easy to tailor the melt to your personality. For a touch of whimsy, consider pastel tones like pink or lilac to add a playful edge.
Mocha Mousse Brown Hair
Mocha Mousse, Pantone’s Color of the Year 2025, has entered the hair scene with its decadent, warm allure. This rich chocolate brown shade evokes luxury, adding dimension with sheer highlights for a sun-kissed glow. Ideal for dark-haired individuals, this trend combines subtlety and sophistication. Enhance the look with BlondorPlex for added strength, followed by a SHINEFINITY Color Glaze for extra radiance. If you’re venturing into color for the first time, request balayage to keep maintenance minimal and effortlessly chic.
Jewel Tone Hair Colors
For those who favor bold and opulent hues, 2025 brings jewel tones to center stage. Emerald greens, sapphire blues, amethyst purples, and ruby reds add richness and drama to any look. While highlights provide a subtle nod to this trend, full-coverage color delivers maximum impact. Maintain the vibrancy of these shades with Wella INVIGO Brilliance Color Protection products, ensuring your hair retains its dazzling, jewel-like shine.
Elevated Redhead
Red hair takes on a new level of brilliance in 2025. Think fiery copper, radiant auburn, and sunlit strawberry blonde tones amplified with golden undertones for a striking finish. For those naturally gifted with red hair, enhance its vibrancy with Wella’s Color Fresh Mask in Copper Glow. This at-home treatment boosts saturation and adds a marigold warmth that celebrates your hair’s natural beauty.
Calico Hair Color
Drawing inspiration from the calico cat, this trend is all about bold, contrasting highlights. Imagine a dark base interwoven with striking platinum, auburn, and blonde sections. It’s a playful, high-impact look perfect for those seeking something edgy and unique. Pair it with a layered haircut like a shag or feathered bangs to complement the bold color contrasts.
Smokey Brunette Shades
Smokey brunette shades are an elegant choice for those with dark brown or black hair. This trend incorporates ashy undertones for a sophisticated, mysterious finish. Wella’s Koleston Perfect Pure Glossing Service offers a perfect balance of color and shine. Maintain the look with the ULTIMATE REPAIR line to keep your hair nourished and glossy.
Cherry Cola Hair
Cherry Cola is the red-brown shade of the year, blending deep cherry tones into a dark base for a vibrant yet subtle look. This versatile trend works for brunettes seeking a color boost or redheads craving depth. Shine is key—add Oil Reflections Luminous Smoothing Oil to your routine for a polished finish.
Platinum Cashmere Blonde
This year’s take on platinum blonde introduces warmth, making the shade softer and more wearable. Known as Platinum Cashmere Blonde, this trend balances icy tones with subtle hints of warmth. To maintain its delicate hue, incorporate a purple shampoo like INVIGO Blonde Recharge, which neutralizes brassiness and keeps the shade looking refined.
Blurred Roots
Blurred Roots offer a soft, low-maintenance take on root shading. By blending the regrowth line seamlessly into the lighter lengths, this trend adds dimension and ease to any hair color. It’s perfect for blondes and brunettes looking for an effortless, natural aesthetic.
Chunky Highlights
Chunky highlights are back, offering a bold, retro-inspired alternative to seamless melts. Pair a rich base color like chocolate brown with honey or caramel ribbons to create dramatic contrast. For a modern touch, style with tousled waves and texturizing sprays like EIMI Ocean Spritz.
Cobalt Blue
Cobalt Blue is the boldest of this year’s hair color trends. This vivid shade gives every hair type a dynamic, summer-inspired vibe that lasts year-round. Book a spring appointment to get ahead of the trend, and maintain vibrancy with the Color Fresh Mask in Blue. This easy at-home treatment keeps your cobalt shade vibrant and glossy between salon visits.
